SALES

ORIGINALS

ORGANIC & aesthetic

Yup is a universal state of mind, the result of a desire to bring people together and uplift them through exchange and inspiration. Discover our signatures.

Pastel inspiration
LET'S SHARE INSPIRATION
Yupsoul - Streetwear - Paris - Let's share inspiration - Netflix - yup - hoodie - sweatshirts - tee-shirt - casquette - marque mode streetwear Yupsoul - Streetwear - Paris - Let's share inspiration - Netflix - yup - hoodie - sweatshirts - tee-shirt - casquette - marque mode streetwear
Reinvention of the timeless aesthetics

Testimonials

The essentiel streetwear touch

Schön! Magazine

YUPSOUL, A success story that reinvents itself

TRENDS PERIODICAL